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It's almost time to light up Auburn's giant video board
July 11, 2015

Auburn's new video board had its own media day Friday in Jordan-Hare Stadium

By Charles Goldberg

AUBURN, Ala. ― Most of the heavy lifting is done. College football's biggest scoreboard is up and pretty soon somebody is going to plug it in.

It'll light up Jordan-Hare Stadium and Auburn hopes it will brighten the football experience of fans, too.

You can't possibly miss it. The video board from Daktronics is 57 feet high by 190 feet wide and has 8.7 million LED lights. But who's counting?

How big is it? The audio cabinet is larger than the previous video screen in Jordan-Hare.

Andy Young, Auburn's assistant athletics director for video services, gets first shot at playing with it when it comes online in August for practice sessions before the home opener against Jacksonville State on Sept. 12.

"We'll do more replays, in-game features and stats," he says. But he says he doesn't want the video to take away from the game.

"We don't want to overwhelm the fans with too much," he said during a media tour of the video board Friday. "We want to keep it as clean as possible because the more you put up there, the more distracting it can get. We want to be mindful of the fan experience and make sure they're getting something that is enhancing what's going on on the field, not overpowering what's going on on the field."

A 40-person staff, including those working the cameras, will be on hand each Saturday. That's double the staff that used for the old video board. Most of the staff will be students.

The principal work in the short term will be electrical, said Wendy Peacock, Auburn's construction project manager. That's after crews workied a day shift and a night shift since February.

Young's job is make the $13.9 million project fan friendly.

"We spent the last few months developing our look and feel throughout the game, pregame, in-game," he said. "We know what it looks like on small monitors and on paper. Once we get the board fired up in the next few weeks we'll begin testing that out to see if actually makes senses on a large structure within a stadium."

Auburn toured other stadiums with big boards, taking particular interest in the Carolina Panthers.

"We did a site visit, looked at their board, spent a good day just talking with them, how they run it and it was eye-opening," Young said. "We wanted to see how big it was at that time, now we can see it here in the stadium, but it really helped us prep for how we’re going to run the board here in Jordan-Hare Stadium."

Charles Goldberg is a Senior Writer at Follow him on Twitter:



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