The Auburn Athletics Marketing Department coordinates marketing and promotion plans, social media programs, advertising campaigns and other components designed to increase awareness and interest in all of Auburn's intercollegiate teams, coaches and events.
Among the most visible functions of the marketing department are the numerous promotions and fan engagement programs implemented throughout each sport season. Fans can view a complete list of promotion schedules online organized by sport.
On gamedays, the marketing department strives to enhance the fan experience by coordinating numerous activities, special entertainment, video board content, traditions and more. They also plan and coordinate the activities of many of the groups that make Auburn gamedays unique including the cheerleaders, Tiger Paws, Marching Band, Pep Band and Aubie.
The department also makes every effort to maximize ticket sales and generate additional revenue opportunities for the Athletics Department.
Additionally, marketing administers the Athletics Department's premier partner contracts and third-party partnerships for multimedia, sponsorships and sales, licensing and internet services, plus facilitates contracts related to concessions, food services and merchandising.
Auburn Athletics Marketing Staff