Jay Jacobs
Jay Jacobs

Director of Athletics

Alma Mater:
Auburn, '85, '88

Word from Jay Jacobs | Twitter: @JayJacobsAUAD

Auburn University Director of Athletics Jay Jacobs has a vision of leading Auburn Athletics to become the preeminent athletics department in the nation.

During Jacobs' tenure, the department has prospered athletically, academically and financially while Auburn's athletics facilities have been transformed.

The department is strategically focused on five goals: Winning, graduating student-athletes, managing its fiscal affairs responsibly, complying with all SEC and NCAA rules and growing and improving the gameday experience.

Winning is the top goal for the Auburn Athletics Department, and Auburn has finished in the top 10 percent of the NACDA Directors' Cup for seven consecutive years. The Directors' Cup measures athletic success across all NCAA men's and women's sports. The Tigers have claimed 10 national championships and 19 Southeastern Conference titles under Jacobs. In 2010-11, 16 of 21 Auburn sports advanced to postseason competition, while five programs finished in the top 15 nationally, including the football and equestrian programs, which won national titles. The football team claimed the BCS National Championship after a historic season, going 14-0, to claim the school's first national title in the sport since 1957.

Auburn produced 53 All-American honors, 53 All-SEC performers, one NCAA individual champion and 19 Southeastern Conference champions in 2010-11. Five Tiger student-athletes were named SEC Athlete of the Year in their respective sports.

Academically, Auburn has earned seven public recognitions by the NCAA for scoring in the 90th-100th percentile nationally in the Academic Progress Rate (APR) during Jacobs' tenure. The NCAA honored the men's golf program in 2005, 2006 and 2007, the women's basketball team in 2010 and 2011, and the football team in 2006.

In 2010-11, one Auburn student-athlete was honored as Academic All-Americans, five were named SEC Scholar Athletes of the Year, and 176 earned Academic All-SEC honors. Senior diver Dan Mazzaferro and swimming Erica Meissner were named the SEC H.Boyd McWhorter SEC Scholar Athlete of the Year, while Meissner and gymnast Krissy Voss were Rhodes Scholar finalists in 2010. A record 235 student-athletes were honored in 2010-11 for having a grade point average of 3.0 or better.

In the spring of 2011, Jacobs was inducted into the prestigious Phi Kappa Phi honorary at Auburn University for his leadership and vision for Auburn Athletics.

Jacobs gained strong business expertise as the Senior Associate Athletics Director for Tigers Unlimited prior to his appointment as Director of Athletics. He has initiated several successful business ventures for the Athletics Department.

In December 2005, Auburn signed a five-year contract with Under Armour Performance Apparel to be the official outfitter of the University's athletic teams. The five-year contract is worth more than $10.6 million in sponsorship, product and additional benefits and provides Auburn's athletic teams Under Armour uniforms, cleats, apparel and accessories. The contract was extended in 2009. The new deal with Under Armour, worth $27.45 million in cash and products over seven years, ranks as one of the most lucrative apparel contracts in intercollegiate athletics.

Auburn also extended its multi-media rights contract with ISP Sports in 2006 for an additional nine years following a previous agreement that expired in 2007. The new terms include revenue to the Auburn Athletics Department of more than $5.8 million annually, morethan double the previous contract.

Under Jacobs' leadership, Auburn has moved forward with numerous facility projects designed to benefit Auburn student-athletes and improve the gameday experience for fans.

The most significant facilities project during Jacobs' tenure has been the $86 million Auburn Arena and practice facility now open for the 2010-11 academic year. The 243,792 square foot facility has an approximate capacity of 9,000. It includes over 29,000 square feet of student-athlete space, a two-court practice facility, coaches' offices, the Auburn University Athletics Ticket Office, the AU Team Shop, the relocated Jonathan B. Lovelace Hall of Honor, spacious food courts and many other amenities, such as tailgate suites facing Jordan-Hare Stadium and rental space available for private functions.

A $16 million multi-purpose, 100-yard indoor training facility was completed prior to the 2011-12 academic year. Located adjacent to the current football practice fields behind the Auburn Athletics Complex, the indoor facility is 92,000 square feet. In 2010 a $6.5 million soccer-track facility, which features new offices and locker rooms for both programs, was completed.

Numerous improvements have also been made to Jordan-Hare Stadium under Jacobs' leadership. The Jordan-Hare Stadium Phase 1C renovation completed in 2006 included new concessions and expanded restroomfacilities on the west and east concourses along with a spacious plaza on the west side of the stadium.

A new $2.9 million high definition (HD) video display scoreboard was installed in the south end zone three years. The first of its kind in the Southeastern Conference, the HD display measures approximately 30 feet high by 74 feet wide.

In 2005-06, Auburn opened the new Hutsell-Rosen Track. Projects completed during the 2007-08 academic year included the City of Auburn/Auburn University Yarbrough Tennis Center, the Jack Key Golf Teaching Facility and an outdoor training pool located at the old Luther Young Tennis Complex.

Jacobs was named Auburn's 14th Director of Athletics on Dec. 22, 2004, after working in almost every area of the Auburn Athletics Department for the previous 20 years.

It was the final step for Jacobs in a career that had allowed him to gain a wide range of experience in collegiate athletics, from the perspective of a student-athlete, to the position of Senior Associate Athletics Director for Tigers Unlimited, Auburn's fund-raising arm.

Jacobs grew up just 20 miles from Auburn in LaFayette and made several trips a year to the campus to watch athletic events. Later, after moving to Jacksonville, Fla., where he attended high school, he returned to Auburn for college. After walking on the Auburn football team, he earned two letters as an offensive tackle in 1982 and 1983. As a senior, he started for the SEC Championship Tigers that finished the season ranked third nationally.

Not long after his career ended against Michigan in the 1984 Sugar Bowl, Jacobs started the journey that led him to being namedDirector of Athletics. After one season as a coach at Lee-Scott Academy in Auburn, Jacobs returned to his alma mater in 1985 as the Assistant Strength and Conditioning Coach. After serving two seasons (1986-88) as a graduate assistant football coach, Jacobs was named Conditioning Coach, a position he held for three years (1988-91).

Jacobs became an Assistant Athletics Director in 1991.Three years later, he was promoted to Associate Athletics Director for Operations, overseeing a variety of support functions in the Athletics Department.

As the Senior Associate Athletics Director in charge of Tigers Unlimited from 2001-05, Jacobs oversaw fund-raising efforts that secured approximately $60 million in gifts the last three years of his tenure with Tigers Unlimited. He spearheaded a $90 million capital campaign, the largest in Auburn Athletics history.

Jacobs earned his undergraduate and master's degrees in business administration from Auburn in 1985 and 1988, respectively. He is married to the former Angie Sapp of Dublin, Ga. The couple has three daughters, Haley, Meagan and Jayne. They are also foster parents.