Social Media Top 25

 
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Rankings are for official pages, feeds and channels that represent the overall athletics and football programs for FBS schools. Numbers and rankings are accurate as of date indicated above.
 
 Facebook Top 25
 Official Page  Fans
1.
 Ohio State  1,438,558
2.
 Texas  1,198,840
3.
 Florida  1,175,215
4.
 Alabama  821,832
5.
 North Carolina  729,392
6.
 Kentucky  715,376
7.
 Georgia  601,319
8.
 Oregon  560,326
9.
 Wisconsin  545,495
10.
 Michigan State  477,989
11.
 Oklahoma  444,933
12.
 Iowa  430,230
13.
 Duke  426,705
14.
 Nebraska  417,603
15.
 Arkansas  409,936
16.
 South Carolina  398,594
17.
 Missouri  367,444
18.
 Florida State  323,470
19.
 Auburn  295,037
20.
 LSU  290,746
21.
 Tennessee  280,062
22.
 Notre Dame  270,493
23.
 Miami (Fla.)  244,179
24.
 Syracuse  237,915
25.
 Penn State  235,761
 
 Facebook Engagement*
 Talking About
Percent
1.
 Auburn
25.3%
2.
 Florida State
19.1%
3.
 Oklahoma
15.4%
4.
 Miami (Fla.)
15.1%
5.
 Georgia
11.6%
6.
 Alabama
10.7%
7.
 Nebraska
10.1%
8.
 Michigan State
8.8%
9.
 Duke
6.7%
10.
 Arkansas
6.6%
11.
 Wisconsin
6.5%
12.
 North Carolina
5.5%
13.
 Texas
5.4%
14.
 Iowa
4.5%
15.
 Kentucky
4.5%
16.
 Ohio State
4.4%
17.
 South Carolina
4.4%
18.
 Missouri
4.0%
19.
 Tennessee
3.9%
20.
 Florida
3.6%
21.
 Oregon
3.5%
22.
 Syracuse
3.1%
23.
 Notre Dame
2.7%
24.
 Penn State
1.8%
25.
 LSU
1.4%
 
 Football Pages
 Facebook Page  Fans
1.
 Michigan  1,169,683
2.
 LSU  937,326
3.
 Oregon  711,181
4.
 Alabama  580,375
5.
 Penn State  483,800
6.
 Notre Dame  411,007
7.
 Ohio State  328,707
8.
 Florida State  256,651
9.
 Wisconsin  229,008
10.
 Miami (Fla.)  189,073
11.
 Arizona State  185,340
12.
 Washington  178,362
13.
 West Virginia  138,170
14.
 BYU  116,673
15.
 Auburn  114,613
16.
 Oklahoma  91,617
17.
 TCU  84,148
18.
 Okla. State  69,051
19.
 Mississippi St  62,164
20.
 Kansas  61,418
21.
 Illinois  61,184
22.
 Ole Miss  51,889
23.
 Stanford  38,098
24.
 Colorado  37,588
25.
 Maryland  35,758

* Engagement on Top-25 largest college athletics Facebook pages. Calculated by "Talking About" number divided by Total Likes (provided by Facebook)
.
 
 Twitter Top 25
 Official Feed  Followers
1.
 Georgia  104,136
2.
 Florida  97,918
3.
 Alabama  91,090
4.
 Kentucky  70,838
5.
 Kansas  70,612
6.
 Oklahoma  67,962
7.
 Oregon  61,094
8.
 Iowa  61,076
9.
 South Carolina  58,209
10.
 Arkansas  57,540
11.
 Notre Dame  57,009
12.
 North Carolina  51,419
13.
 USC  49,561
14.
 Auburn  48,741
15.
 Miami (Fla.)  45,026
16.
 Texas A&M  43,336
17.
 Clemson  43,079
18.
 Ohio State  42,582
19.
 Missouri  38,499
20.
 Kansas State  37,971
21.
 Tennessee  36,703
22.
 Louisville  36,634
23.
 LSU  36,013
24.
 Wisconsin  35,939
25.
 West Virginia  35,654
 
 YouTube Top 25
 Official Channel  Subs
1.
 Oregon  22,589
2.
 Notre Dame  16,546
3.
 Miami (Fla.)  12,136
4.
 Texas A&M  10,878
5.
 Florida State  10,338
6.
 Kentucky  10,175
7.
 Auburn  9,956
8.
 USC  9,673
9.
 South Carolina  9,207
10.
 California  8,374
11.
 Oklahoma  7,419
12.
 Tennessee  7,248
13.
 LSU  7,233
14.
 Wisconsin  6,549
15.
 Oklahoma St.  6,066
16.
 Stanford  5,941
17.
 Michigan  5,776
18.
 Penn State  5,726
19.
 Alabama  5,496
20.
 West Virginia  4,734
21.
 BYU  4,718
22.
 Minnesota  4,665
23.
 Indiana  4,319
24.
 Baylor  4,314
25.
 Clemson  3,924
   
  
How are these rankings compiled?
Using the links above, we visit each of the official Facebook pages, Twitter feeds and YouTube channels on the date indicated in the top right of this page to record the numbers. The process is not automated (to ensure accuracy) but takes approximately 15 minutes to complete.
 
How is engagement calculated?
Facebook provides a "Total Likes" number and a "Talking About" number at the top of all pages. Divide "Talking About" by "Total Likes" for percent engaged.
 
Where are our other pages/feeds/channels?
We limit our rankings to official pages, feeds and channels that represent the overall programs and football teams for FBS schools. We visit the official athletics sites of each school to ensure we're using official social media platforms.

Our page/feed/channel qualifies for the Top 25 but is not listed.
Please tweet @JasonRMatheson with additions or corrections.

Once verified, the rankings will be updated immediately.
 
Are there other sources for rankings?
Coyle Media provides a myriad of rankings here. Of interest is the Facebook "Talking About" number which reflects engagement. Our colleagues at Tennessee keep an extensive list of Twitter rankings by individual college sport here.
 
How did these rankings start?
College athletics is a competitive business. Why should digital media not be as competitive as the teams we field? We kept our own rankings internally to benchmark and decided to make them public.