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Rankings are for official pages, feeds and channels that represent the main athletics accounts for FBS schools. For individual sport and coach Twitter feeds, please view automated rankings courtesy Tennessee Athletics. Have questions? See the FAQ below the rankings.
How are these rankings compiled?
Using the links above, we visit each of the official Facebook, Twitter, YouTube, Instagram and Periscope platforms on the date indicated at the top of this page to record the numbers. We visit the official athletics sites of each school to ensure we're using the correct accounts.
How is Facebook engagement calculated?
Facebook page insights provide a "People Talking About This" number and "Total Likes" number. Divide "People Talking About This" by "Total Likes" for percent engaged.
Where are our pages/feeds/channels?
We rank the official pages, feeds and channels representing the main athletics accounts for FBS schools. For this to be an even comparison, only accounts which represent the main athletics programs are ranked (no combined sport/main accounts, no coach accounts, etc.). The Ohio State and Nebraska Twitter accounts are combined football/athletics accounts.
Please email Michael McGrory with any corrections.